Producing original artwork takes time and involves funds! And the artist takes all the risks. He bets on his talent to cover his financial and social investments. Moreover, he is seldom backed up by his entourage!
We know that the risks are taken by only the artist! So the artist looks to be rewarded for his bravery! Unfortunately, his bravery is largely ignored by the buyer, who, with reason, doesn’t want to judge an artwork on “the solitude of the artist” but rather on the international Art Market prices. That situation creates a huge misunderstanding.
The COVID-19 pandemic created the biggest recession in the art market since the 2009 global financial crisis. Unlike that period, virtually all of the mid-sized and larger art markets, including China, experienced a drop in sales values in 2020.
Global sales of art and antiques reached an estimated $50 billion, down 22% compared to 2019.
This was the art market’s second year of declining sales, bringing values down by 25%.
For further information consult the Global Art Market Report – PDF – down bellow!
Be familiar with the international standard canvas sizes: “F” for “Figure”, “P” for “Paysage” and “M” for “Marine”1 point is equal to: “F” (18×14), “P” (18×12), or “M” (18×10) cm.
Example: a “20 F” (or 20 Figure) 72×60 cm, is equal to “20 points”.The value of the “Point” is interconnected with the “selling history” the “fame” of the artist and, if so, the gallery network.
Understand that: the points value of a famous artist will be higher than the points of an unknown artist.
Makes sense?… If not, download the PDF bellow…
Based on my selling history and my fame, my points worth US$ 130. But, as written previously, and following the International Art Market prices, a drop of 25% is applicable during the COVID pandemic.
So, my points in 2021 are worth US$ 98.
The size of this painting “Bodburon Fish” painted during the first months of 2020, is 50×75 cm. The international measurement in this example is equal to “ 20 points”.
The price of “Bodburon Fish” is:
Points value of Ricardo Casal is US$ 98 per point.
So! 98×20 points = US$ 1,960 or (PHP 98,500)
It’s a “win – win” contract which allows a group of partners – two, three or more (including the artist), to get involved during the process of creation. It is about buying a piece of art before its completion at a lower price.
This disposition gives a great feeling of comfort and freedom to the artist. It is a virtuous collaboration for all because they are linked together and focus on the same goal: producing art and giving a greater value to it!
Whant to learn more? Download this “contract type” here.
The tuition during the COVID pandemic, and for a single student, is 10k (PHP) ! This package is all included for a course of 4 sessions of 5 to 6 hours each. During these 4 sessions the student will acquire the basic knowledge in the oil painting techniques (the necessary materials – canvas, oil, solvent and brushes – are included in this package).
Class starts around 9 AM and finishes at 3 to 4 PM. Total hours in class vary between 20 to 24 hours.
If two students joined together, a discount of 20% is applicable.
Once the student passes these 4 sessions, he can buy time at the studio. Each day of class (5 hours) is 2k.